The 21stCentury growth in, and pursuit of entertainment/escapism has changed the way we entertain ourselves, interact with one-another and how we look to be entertained.
Television
- The average Briton spends almost 10 years (or one-eighth) of their life watching TV, according a new poll.
- UK adults watch around 27 hours’ worth of television in a typical week.
- In an average month, we will sit down to watch 13 different TV series, with British dramas, US dramas and documentaries the most popular.[1]
- 1932– 1 TV channel; 1955– 2 TV channels; 1964 – 3 TV channels; 1982 – 4 TV channels;1989 – SKY is launched; 2018 – 480 TV channels available in the UK, over 27,000 worldwide.
Digital Media
- Research firm PwC anticipates revenue from media and entertainment will reach an estimated $2.2 trillion by 2021.
- Live Nation sold 52.5 million tickets in 2017.
- The video for Luis Fonsi’s “Despacito” now has over 5.22 billion views on YouTube.
- YouTube reports mobile video consumption rises 100% every year.[2]
CMO – 7thJune 2018
- Time spent on mobile engaging with digital media has reached 3.3 hours a day, which is more than double from 1.6 hours in 2012.
- Video game revenue will reach $29 billion by 2021, more than double 2012 revenue of $14 billion.
In the UK in 2018, PwC predicts that over the next 5 years;
- The UK Entertainment & Media sector will grow to be worth £76 billion by 2022.
- The fastest growing sectors will be Virtual Reality (VR) and E-Sports, with the UK representing the largest markets in EMEA (Europe, Middle-East and Africa) for both.
- Consumers’ love of TV and video content,on their terms,continues to dominate their spending habits over the next 5 years.
- In 2020 the UK Video games and eSports market will overtake the UK book sector.
- The spend on VR will almost equal the total magazine spend by 2022 as consumers continue to embrace video content and new unique, immersive experiences that VR and AI can offer.
What does this mean?
Access to the Internet and the advances in mobile technologies has opened endless routes to endless entertainment, and our obsession with it was foretold over 2,000 years ago;
2 Timothy 3: 1 – 4 – But mark this: There will be terrible times in the last days. People will be lovers of themselves, lovers of pleasure rather than lovers of God.
What else does the Bible tell us?– The Future
What does that mean for you?– Good News
[1]The Independent – 24thMay 2018
[2]Medium.com – 9thAugust 2018